Sustainability at Goodwill Omaha

Turning Donations Into Impact

At Goodwill Omaha, sustainability isn’t a trend; it’s our mission in action.

Every time you donate, shop, or round up your purchase, you’re helping keep usable goods out of landfills and giving them a second life in our community. Together, we’re reducing waste, conserving resources, and creating opportunities for individuals and families across the Omaha metro.

How We Make an Impact

Extending the Life of Goods

Clothing, furniture, housewares, electronics, and more; when you donate to Goodwill Omaha, your items are thoughtfully sorted and prepared for sale. By keeping products in circulation longer, we reduce the demand for new manufacturing and minimize environmental impact.

Keeping Millions of Pounds Out of Landfills

Last year, Goodwill Omaha recycled 9.2 million pounds of material, keeping them from local landfills. Items that can’t be sold in our stores are responsibly recycled whenever possible, from textiles to metals and electronics.

Funding Job Training & Community Programs

Sustainability at Goodwill goes beyond the environment. Revenue generated from donated goods supports job training, employment placement, and community-based programs that empower people to build brighter futures.

When you choose Goodwill, you’re investing in both people and the planet.

Your Role in Sustainable Change

It’s simple:

• Donate gently used items

• Shop secondhand first

• Recycle responsibly

• Spread the word

• Donate your plastic bags to us! 

Small actions add up to big impact.

See Sustainability in Action

We invite you to visit our Retail Operations Center on April 22, 2026 and learn more about our environmental efforts, responsible recycling partnerships, and the measurable impact your donations make.

Whether you’re a lifelong thrifter or donating for the first time, you are part of something bigger, a circular economy that strengthens our community and protects our planet.

Join us in building a more sustainable Omaha.

Donate today. Shop with purpose. Make a difference.